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Salesprice Automation
The prices in our internal trip planning tool was editable manually, resulting in over and under pricing of our trips by upto 14%. Our hypothesis was that automating the price calculation would decrease the share of over/under priced trips from 72% to atleast 90%.
Cover image of sumHR website highlight
Before

This is a snapshot of the pricing modal prior to this initiative. Clustered design, inadequate passenger stacking and excessive information makes it a extremely difficult for new agents to onboard, as well as inefficient for all agents. Trip Planner supports a variety of user personas, however the design was similar for all user types.

sumHR home page
Image 1 - Pricing modal prior to initiative
After
Pricing page with automated calculator
Image 2 - Price modal for Sales Agents
Pricing page a-la-carte
Image 3 - Price modal for Sales Managers
Employee experience page
Image 4 - Price modal for Sales Agents
HRIS landing page
Image 5 - Price Bar for all users
HRIS feature section
Image 6 - Error states
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